📰 asymmetric bets! - the framework to unlock experiments that can have unbound outcomes, and limited risks for your business

After years of building without launching, Diego Kiedanski launched a product in 10 hours.

He isn’t making any money from it, but he launched and that's what counts. He kept his day job, so revenue can wait.

Let’s take a peek at his finances. 👇

One of my interests is asymmetry in the business world and what I call asymmetric business models, which are among the most scalable ever created!

The concept of asymmetry in business is explained in detail in Business Engineering.

But how do you develop a strategy to unlock opportunities with limited downside and maximum impact?

Rewatch podcasts and all this nostalgia stuff are hot because they let us revisit happy memories. And this isn’t just a marketing fad that will disappear at some point. It will be here, and I feel like it’ll be used more than ever because:

It feels good, like comfort food for our brains. Rewatch podcasts give us juicy behind-the-scenes info. Old favorites are back, but cooler, modern, and simply better.

Your landing page has less than 3 seconds to hook visitors.

If they only read this text on your page, will they know exactly what you offer? Or even better, will it tempt them to learn more about your brand?

A weak message will make people instantly bounce.

What made FireChat an effective tool for revolution was its ability to bypass the centralized and often monopolized Internet Service Providers. Launched in 2011 by Open Garden, FireChat allowed people to communicate without an Internet connection. The mobile app cleverly leveraged Bluetooth and WiFi signals already emitting from our phones to create peer-to-peer connections known as a mesh network.

CloneMyTrips is a platform that allows travel influencers to create and share trip itineraries with their followers, (who can then book the same trips through unique links) and earn the influencers commissions on each booking.