📰 Read these 7 posts before you launch your product on Producthunt

Entrepreneurs, startup founders, and product managers often debate whether to launch on Product Hunt, whether aiming for first place is worthwhile, and discuss the value and ROI/value for money of the team’s time and money investment.

I want to share our experience of launching on Product Hunt, detailing our motives, goals, results, and the actions that led us to the product of the day, the second product of the week, and the AI product of the week. Let's go.

“What a lot of free-market thinkers don’t understand is that between the demand and eventual supply lies friction. And I actually think that friction is probably the most potent force for shaping the planet that people just generally do not acknowledge…

The response rate from these messages was extremely high, and founders where happy to get some help from strangers. After writing 50 messages, I passed this task to my assistant. She was writing down all the names, links and email addresses of these people using Apollo. After 2 months we’ve had 1K+ leads and 500 already added us on LI. It’s very important to use 2-3 LI accounts for this, since during the launch day you will need to outreach all these people ,and LI might block you for high number of messages.

There's a common belief that people can't satisfy higher-level, emotional needs until basic physiological ones are met. However, Maslow believed in different models of need satisfaction. For example, an athlete may prioritize the goal and the emotions that come with adrenaline over safety. Similarly, a shopper might consciously pay more for a well-known brand, ignoring similar models from less prestigious manufacturers.

You want to make a SaaS, but you have no ideas?

You thought of stealing an idea. But you see lots of people making clones. Even clones of clones! The competition is crazy. And the whole game seems just… pointless?

Let me give you a hope today.

In this post I will teach you a simple method of niching down. With this method you can take any existing SaaS, clone it and launch without any competition.

The greatest problem for a startup is not lack of money, nor fierce opposition.

The real problem is obscurity – people not knowing that you exist.

In my last essay Vivid Storytelling – How Great Founders Turn Bystanders into Believers, I wrote about how you can leverage the power of stories and visual words to get your message across.

However, if you can’t hook people’s attention to begin with, you never get the chance to tell your story.

So how do you hook people’s attention? How do you get people to turn their heads, hang on to your every word, and fan the flames of publicity in your honor?

Making a big idea happen depends on getting a few small details right.

These small details are what I call “atomic features” – tiny details of your product or distribution that have an outsized impact for customers. Airbnb had a big idea: let anyone rent out their property to anyone. But making that vision happen depended on nailing the right small details, such as professional photos.

There are many kinds of atomic features. But in this post, I’ll focus on the one that Airbnb’s story exemplifies: the “taste” atomic feature.